HARYONO, PRAYOGO PUJO (2019) PROSES PENYAJIAN JURNALISTIK MULTIPLATFORM (STUDI KASUS PADA PORTAL WEB WWW.NETZ.ID). S1 thesis, Universitas Mercu Buana Bekasi.
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Abstract
ABSTRAK Penelitian ini adalah penelitian studi kasus yang dilakukan disebuah perusahaan media, yaitu PT.NET Mediatama. Namun peneliti memfokuskan penelitian ke departemen digital milik NET. yaitu portal berita yang secara khusus diperuntukkan kepada generasi millennial yaitu NETZ.ID (www.netz.id). Tujuan dari penelitian ini adalah untuk mengetahui bagaimana proses penyajian berita news feature di NET.Z dan bagaimana proses kerja jurnalistik multiplatform di NET.Z. Latar belakang teori diperlukan sebagai pedoman atau landasan berpikir. Untuk menjawab masalah pokok penelitian dalam rumusan masalah pada BAB I yang berjudul “Bagaimana Penyajian Jurnalistik Multiplatform (Studi Kasus pada portal berita NET.Z.id )”. penulis menguraikan teori Komunikasi Massa, Media Massa, Media Online, Jurnalistik Multiplatform dan Proses Penyajian. Metode Penelitian yang digunakan oleh penulis dalam melakukan penelitian ini adalah metode Studi Kasus dengan Tipe Penelitian Kualitatif dan menggunakan Paradigma Konstruktivisme. Hasil penelitian ini menunjukkan bahwa proses penyajian berita news feature memiliki keunikan tersendiri dari penggunaan kata-kata yang cenderung ringan. Penulis menyimpulkan bahwa dalam proses kerja jurnalistik multiplatform di NET.Z belum sepenuhnya dilakukan karena masih dalam tahap pengembangan dan akan segera dioptimalkan penerapan jurnalisme multiplatform karena melihat begitu cepatnya informasi yang didapat dari internet. Kata Kunci : Jurnalistik, Media Online, Jurnalistik Multiplatform, Proses Penyajian http://digilib.mercubuana.ac.id/ vi ABSTRACT This research is a case study research conducted in a media company, namely PT. NET Mediatama. But the researchers focused their research on the digital department of NET. which is a news portal specifically for the millennial generation, NETZ.ID (www.netz.id). The purpose of this study was to find out how the process of presenting news feature news in NET.Z and how the multiplatform journalistic work process in NET.Z. Background theory is needed as a guideline or basis for thinking. To answer the main problem of research in the formulation of the problem in Chapter I entitled "How to Present Multiplatform Journalism (Case Study on the news portal NET.Z.id)". the author describes the theory of Mass Communication, Mass Media, Online Media, Multiplatform Journalism and the Presentation Process. The research method used by the author in conducting this research is the Case Study method with Qualitative Research Type and uses the Constructivism Paradigm. The results of this study indicate that the process of presenting news feature news has its own uniqueness from the use of words that tend to be mild. The author concludes that the multiplatform journalistic work process in NET.Z has not been fully carried out because it is still in the development stage and will soon be optimized for the application of multiplatform journalism because it sees so fast information obtained from the internet. Keywords: Journalism, Online Media, Multiplatform Journalism, Presentation Process
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