ANALISA DAN PERANCANGAN SISTEM PERHITUNGAN INSENTIF MARKETING TRADE MENGGUNAKAN SISTEM REMUNERASI (Studi Kasus : PT. KOBE Boga Utama)

KHOIRIYAH, SITI (2020) ANALISA DAN PERANCANGAN SISTEM PERHITUNGAN INSENTIF MARKETING TRADE MENGGUNAKAN SISTEM REMUNERASI (Studi Kasus : PT. KOBE Boga Utama). S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

PT. Kobe Boga Utama is a company engaged in food manufacturing with trademarks such as Boncabe, Kobe Flour Seasoning, Oyster Sauce Taste, etc., has many sales branches spread in various cities in Indonesia such as in Jakarta, Bandung, Cikarang, Bekasi, Medan, Makassar, Palembang, Bali, and many other cities. In marketing trade department calculation and recording of incentives are still manual which often results in data loss, data mismatch, delay in the calculation of incentives, which can affect sales performance and targets. The purpose of this research is expected to help make it easier for companies to get incentive reports accurately and for sales to know clearly how much their incentives are after making lots of sales in real-time and up-to-date. The method used is to use the prototype method and PIECES analysis with a calculation scheme using a remuneration system. The results of this study are to provide information on an incentive calculation system easily, quickly and accurately making it easier for company management to make decisions and pay incentives more smoothly so as to improve the performance of sales to achieve better sales targets. Key words: Incentive Calculation System, Remuneration System, Sales. PT. Kobe Boga Utama adalah perusahaan yang bergerak dibidang food manufaktur dengan merk dagang seperti : Boncabe, Kobe Tepung Bumbu, Selera Saus Tiram, dan lain sebagainya, mempunyai banyak cabang penjualan yang tersebar diberbagai kota di Indonesia seperti di Jakarta, Bandung, Cikarang, Bekasi, Medan, Makasar, Palembang, Bali dan masih banyak kota lainnya. Pada department marketing trade perhitungan dan pencatatan insentif masih bersifat manual yang sering mengakibatkan terjadinya kehilangan data, ketidaksesuaian data, keterlambatan perhitungan insentif, yang dapat mempengaruhi kinerja dan target penjualan oleh para sales. Tujuan dari penelitian ini diharapkan dapat membantu memudahkan perusahaan mendapatkan laporan insentif secara akurat dan untuk para sales dapat mengetahui secara jelas berapa insentif mereka setelah melakukan banyak penjualan secara real time dan up-to-date. Metode yang digunakan adalah menggunakan metode prototype dan analisa PIECES dengan skema perhitungan menggunakan Sistem Remunerasi. Hasil dari penelitian ini adalah memberikan informasi sistem perhitungan insentif dengan mudah, cepat dan akurat sehingga memudahkan manajemen perusahaan dalam pengambilan keputusan dan pembayaran insentif menjadi lebih lancar sehingga mampu meningkatkan kinerja para sales mencapai target penjualan menjadi lebih baik. Kata kunci: Sistem Perhitungan Insentif, Sistem Remunerasi, Sales

Item Type: Thesis (S1)
Call Number CD: FIK/SI. 20 077
NIM/NIDN Creators: 41817110186
Uncontrolled Keywords: Sistem Perhitungan Insentif, Sistem Remunerasi, Sales
Subjects: 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 000. Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 005 Computer Programmming, Programs, Data/Pemprograman Komputer, Program, Data
000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 000. Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 005 Computer Programmming, Programs, Data/Pemprograman Komputer, Program, Data > 005.5 General Purpose Application Programs/Program Aplikasi dengan Kegunaan Khusus
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum > 658.01-658.09 [Management of Enterprises of Specific Sizes, Scopes, Forms; Data Processing]/[Pengelolaan Usaha dengan Ukuran, Lingkup, Bentuk Tertentu; Pengolahan Data]
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum > 658.01-658.09 [Management of Enterprises of Specific Sizes, Scopes, Forms; Data Processing]/[Pengelolaan Usaha dengan Ukuran, Lingkup, Bentuk Tertentu; Pengolahan Data] > 658.05 Data Processing Computer Applications/Pengolahan Data Aplikasi Komputer
Divisions: Fakultas Ilmu Komputer > Sistem Informasi
Depositing User: Dede Muksin Lubis
Date Deposited: 02 Jul 2022 03:12
Last Modified: 02 Jul 2022 03:12
URI: http://repository.mercubuana.ac.id/id/eprint/64344

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