TINGKAT PENGETAHUAN MASYARAKAT TERHADAP UJI COBA SIARAN TELEVISI DIGITAL DI INDONESIA

RESTU, DIRGAHAYU MAHA (2020) TINGKAT PENGETAHUAN MASYARAKAT TERHADAP UJI COBA SIARAN TELEVISI DIGITAL DI INDONESIA. S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

In order to digitize television in Indonesia, the government plans to turn off analog television broadcasting or Analog Switch Off (ASO) in 2018. Due to this decision, there was a lot of protest, the government decided to turn off analog broadcasting gradually (switch off by natural). Until finally the government again promised to do ASO 2 years later, in 2020. This research uses the positivism paradigm with a quantitative approach. The sampling technique is done by distributing questionnaires to 100 respondents. The results of this study are the respondents have a high level of knowledge about digital television broadcast trials in terms of the relative superiority of Digital TV they know. It can be said that the community can already decide that digital television innovation can be accepted by them. But for the implementation or use of Digital TV in the community is still small Keywords : Digital Television, Analog Switch Off, Diffusion of Innovation Dalam rangka digitalisasi televisi di Indonesia, pemerintah mencangkan untuk mematikan siaran televisi analog atau Analog Switch Off (ASO) pada 2018. Dikarenakan keputusan ini menuai banyak protes, pemerintah memutuskan untuk mematikan siaran analog secara bertahap (switch off by natural). Hingga akhirnya pemerintah kembali berjanji untuk melakukan ASO 2 tahun setelahnya yaitu pada 2020. Penelitian ini menggunakan paradigma positivisme dengan pendekatan kuantitatif. Teknik penarikan sampel dilakukan dengan menyebar kuesioner ke 100 responden. Teori yang digunakan adalah Difusi Inovasi Hasil dari penelitian ini adalah para responden memiliki tingkat pengetahuan yang tinggi tentang uji coba siaran televisi digital dalam hal keunggulan relatif dari TV Digital yang mereka ketahui. Dapat dikatakan bahwa masyarakat sudah dapat memutuskan bahwa inovasi televisi digital dapat mereka terima. Namun untuk implementasi atau penggunaan TV Digital di masyarakat masih sedikit. Kata Kunci : Televisi Digital, Analog Switch Off, Difusi Inovasi

Item Type: Thesis (S1)
Call Number CD: FK/BRD. 19 002
Call Number: SK/41/19/063
NIM: 44117120029
Uncontrolled Keywords: Televisi Digital, Analog Switch Off, Difusi Inovasi
Subjects: 000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 070 Documentary Media, Educational Media, News Media, Journalism, Publishing/Media Dokumenter, Media Pendidikan, Media Berita, Jurnalisme, Penerbitan > 070.1-070.9 Standard Subdivisions of Documentary Media, Educational Media, News Media, Journalism, Publishing/Subdivisi Standar Dari Media Dokumenter, Media Pendidikan, Media Berita, Jurnalisme, Penerbitan > 070.1 Documentary Media, Educational Media, News Media/Media Dokumenter, Media Pendidikan, Media Berita > 070.19 Broadcast Media/Media Broadcast
000 Computer Science, Information and General Works/Ilmu Komputer, Informasi, dan Karya Umum > 070 Documentary Media, Educational Media, News Media, Journalism, Publishing/Media Dokumenter, Media Pendidikan, Media Berita, Jurnalisme, Penerbitan > 070.1-070.9 Standard Subdivisions of Documentary Media, Educational Media, News Media, Journalism, Publishing/Subdivisi Standar Dari Media Dokumenter, Media Pendidikan, Media Berita, Jurnalisme, Penerbitan > 070.1 Documentary Media, Educational Media, News Media/Media Dokumenter, Media Pendidikan, Media Berita > 070.19 Broadcast Media/Media Broadcast > 070.195 Television/Televisi
300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi
300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi > 302.23 Media (Means of Communication)/Media (Sarana Komunikasi)
300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 302 Social Interaction, Interpersonal Relations/Interaksi Sosial, Hubungan Antarpersonal > 302.2 Communication/Komunikasi > 302.23 Media (Means of Communication)/Media (Sarana Komunikasi) > 302.234 Motion Pictures, Radio, Television/Gambar Bergerak, Radio, Televisi
700 Arts/Seni, Seni Rupa, Kesenian > 770 Photography and Photographs/Seni Fotografi dan Foto > 778 Specific Fields of Photography/Bidang-bidang Khusus Seni Fotografi > 778.5 Cinematography, Video Production, Related Activities/Sinematografi, Produksi Video, dan Kegiatan Terkait > 778.59 Video Production (Television Photography)/Produksi Video (Fotografi Televisi)
700 Arts/Seni, Seni Rupa, Kesenian > 790 Recreational and Performing Arts/Olah Raga dan Seni Pertunjukan
700 Arts/Seni, Seni Rupa, Kesenian > 790 Recreational and Performing Arts/Olah Raga dan Seni Pertunjukan > 791 Public Performances/Pertunjukan Umum > 791.4 Motion Pictures, Radio, Television/Gambar Gerak, Radio, Televisi > 791.45 Television/Televisi
Divisions: Fakultas Ilmu Komunikasi > Penyiaran
Depositing User: Dede Muksin Lubis
Date Deposited: 22 Jan 2020 01:12
Last Modified: 22 Jan 2020 07:37
URI: http://repository.mercubuana.ac.id/id/eprint/53732

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