TIFFANI, (2016) PENGARUH CITRA MEREK DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN (Studi Kasus Pengguna Produk Ponsel Nokia di Wilayah DKI Jakarta Barat). S1 thesis, Universitas Mercu Buana.
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Item Type: | Thesis (S1) |
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Call Number CD: | FE/MJ. 16 445 |
NIM/NIDN Creators: | 43111120153 |
Uncontrolled Keywords: | Citra merek, kualitas produk, keputusan pembelian |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 13 Sep 2016 14:25 |
Last Modified: | 02 Mar 2022 10:17 |
URI: | http://repository.mercubuana.ac.id/id/eprint/5175 |
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