PRESENTASI DIRI TOUR LEADER (Studi Dramaturgi Tour Leader Di Jakarta)

PUTRI, NATASHA MIRZA (2020) PRESENTASI DIRI TOUR LEADER (Studi Dramaturgi Tour Leader Di Jakarta). S1-Sarjana thesis, Universitas Mercu Buana Jakarta.

[img]
Preview
Text (HAL COVER)
1. Halaman Judul.pdf

Download (30kB) | Preview
[img]
Preview
Text (ABSTRAK)
2. Abstrak.pdf

Download (545kB) | Preview
[img]
Preview
Text (LEMBAR PERNYATAAN)
3.Lembar Pernyataan.pdf

Download (239kB) | Preview
[img]
Preview
Text (LEMBAR PENGESAHAN)
4.Lembar Pengesahan.pdf

Download (473kB) | Preview
[img]
Preview
Text (KATA PENGANTAR)
7. Kata Pengantar.pdf

Download (520kB) | Preview
[img]
Preview
Text (DAFTAR ISI)
8. Daftar Isi.pdf

Download (32kB) | Preview
[img]
Preview
Text (DAFTAR GAMBAR)
11. Daftar Gambar.pdf

Download (358kB) | Preview
[img]
Preview
Text (DAFTAR LAMPIRAN)
9. Daftar Lampiran.pdf

Download (358kB) | Preview
[img] Text (BAB I)
12. Bab I.pdf
Restricted to Registered users only

Download (588kB)
[img] Text (BAB II)
13. Bab II.pdf
Restricted to Registered users only

Download (859kB)
[img] Text (BAB III)
14. Bab III.pdf
Restricted to Registered users only

Download (576kB)
[img] Text (BAB IV)
13. Bab IV.pdf
Restricted to Registered users only

Download (1MB)
[img] Text (BAB V)
15. Bab V.pdf
Restricted to Registered users only

Download (542kB)
[img] Text (DAFTAR PUSTAKA)
16. Daftar Pustaka.pdf
Restricted to Registered users only

Download (314kB)
[img] Text (LAMPIRAN)
17.Lampiran.pdf
Restricted to Registered users only

Download (2MB)

Abstract

The tendencies of Indonesian people are traveling abroad with their families becoming one of the main reason why travel agents tour packages is still in a good demand. The advantages of using a package tour is that the travelling will be handle by a professional tour leader, it means that all the needs will be taken care off from day one to the last day of the package. The key of a successful tour package is having a professional tour leader. This study is aiming for the selfpresentation that made by a tour leader when they were in the front stage and backstage. This research uses the concept of dramaturgy studies on the impression management that conducted on the front stage that includes personal front (selfappearance), expressive equipment (equipment to express themselves), then divided into appearance (appearance) and manner (style) and back stage (back stage) place to complete the success of self-appearance when on the front stage. The research method used was descriptive qualitative with data collection techniques through interviews as primary data and observation as secondary data. Checking the validity of the data is done using triangulation technique. Based on the results of research shows that professional tour leaders is actually making a impression management while interacting in the front stage. The front stage also affects the back stage of the tour leader because of the habits that arise when interacting continuously. The questionnaire filled out by tour participants became one of the benchmarks of successful impression management carried out by professional tour leaders. Keywords: Tour Leader, Dramaturgy, Impression Management, Front Stage, Back Stage Kecenderungan masyarakat Indonesia, yaitu bepergian ke luar negeri bersama keluarga masih menjadikan paket wisata perjalanan oleh agen perjalanan wisata diminati, karena dengan adanya tour leader semua hal telah dipersiapkan secara profesional sehingga para peserta tur hanya tinggal berangkat dan menikmati perjalanan wisata. Tour leader adalah orang yang mengurusi semua perjalanan wisata dan merupakan orang yang memegang kunci kesuksesan sebuah perjalanan wisata mulai dari berangkat hingga pulang kembali ke negara asal. Penelitian ini bertujuan untuk mengetahui bagaimana presentasi diri seorang tour leader profesional ketika sedang berada di panggung depan (front stage) dan panggung belakang (back stage). Penelitian ini menggunakan konsep studi dramaturgi mengenai pengelolaan kesan yang dilakukan di panggung depan (front stage) mencakup personal front (penampilan diri), expressive equipment (peralatan untuk mengekspresikan diri), kemudian terbagi menjadi appearance (penampilan) dan manner (gaya) dan panggung belakang (back stage) tempat melengkapi keberhasilan penampilan diri ketika berada di panggung depan. Metode penelitian yang digunakan adalah deskriptif kualitatif dengan teknik pengumpulan data melalui wawancara sebagai data primer dan observasi sebagai data sekunder. Pemeriksaan keabsahan data dilakukan menggunakan teknik triangulasi. Berdasarkan hasil dari penelitian menunjukkan bahwa tour leader profesional melakukan pengelolaan kesan ketika berada di panggung depan dan panggung belakang. Panggung depan juga mempengaruhi panggung belakang tour leader karena kebiasaan yang muncul ketika berinteraksi terus menerus. Kuisioner yang di isi oleh peserta tur menjadi salah satu tolak ukur keberhasilan pengelolaan kesan yang dilakukan oleh tour leader profesional. Kata kunci : Tour Leader, Dramaturgi, Pengelolaan Kesan, Panggung Depan, Panggung Belakang

Item Type: Thesis (S1-Sarjana)
Call Number: SK/42/19/110
NIM: 44214120011
Uncontrolled Keywords: Tour Leader, Dramaturgi, Pengelolaan Kesan, Panggung Depan, Panggung Belakang
Subjects: 200 Religion/Agama > 200. Religion/Agama > 206 Leaders and organization/Pemimpin dan organisasi
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 659 Advertising and Public Relations/Periklanan, Reklame, Pariwara, Iklan, Sponsor, Humas, Hubungan Masyarakat > 659.2 Public Relations/Hubungan Masyarakat
Divisions: Fakultas Ilmu Komunikasi > Hubungan Masyarakat
Depositing User: Virda Syifa
Date Deposited: 13 Nov 2020 03:36
Last Modified: 13 Nov 2020 03:36
URI: http://repository.mercubuana.ac.id/id/eprint/51507

Actions (login required)

View Item View Item