MODEL MINAT PENGGUNAAN INTERNET BANKING DAN DAMPAKNYA TERHADAP KEPUTUSAN PENGGUNAAN INTERNET BANKING DILIHAT DARI PERSPEKTIF PERSEPSI KEMUDAHAN, PERSEPSI MANFAAT, DAN KEPERCAYAAN (Studi Kasus Pada PT Bank Central Asia, Tbk KCU Tanjung Priok)

ALEXANDER, RINALDI (2020) MODEL MINAT PENGGUNAAN INTERNET BANKING DAN DAMPAKNYA TERHADAP KEPUTUSAN PENGGUNAAN INTERNET BANKING DILIHAT DARI PERSPEKTIF PERSEPSI KEMUDAHAN, PERSEPSI MANFAAT, DAN KEPERCAYAAN (Studi Kasus Pada PT Bank Central Asia, Tbk KCU Tanjung Priok). S2-Magister thesis, Universitas Mercu Buana Jakarta.

[img]
Preview
Text (HAL COVER)
1. Halaman Judul.pdf

Download (35kB) | Preview
[img]
Preview
Text (ABSTRAK)
2. Abstrak.pdf

Download (103kB) | Preview
[img]
Preview
Text (LEMBAR PERNYATAAN)
4. Surat Pernyataan.pdf

Download (173kB) | Preview
[img]
Preview
Text (LEMBAR PENGESAHAN)
3. Lembar Pengesahan.pdf

Download (160kB) | Preview
[img]
Preview
Text (KATA PENGANTAR)
5. Kata Pengantar.pdf

Download (145kB) | Preview
[img]
Preview
Text (DAFTAR ISI)
6. Daftar Isi.pdf

Download (108kB) | Preview
[img]
Preview
Text (DAFTAR TABEL)
7. Daftar Tabel.pdf

Download (106kB) | Preview
[img]
Preview
Text (DAFTAR GAMBAR)
8. Daftar Gambar.pdf

Download (103kB) | Preview
[img]
Preview
Text (DAFTAR LAMPIRAN)
9. Daftar Lampiran.pdf

Download (100kB) | Preview
[img] Text (BAB I)
10. BAB I.pdf
Restricted to Registered users only

Download (242kB)
[img] Text (BAB II)
11. BAB II.pdf
Restricted to Registered users only

Download (343kB)
[img] Text (BAB III)
12. BAB III.pdf
Restricted to Registered users only

Download (242kB)
[img] Text (BAB IV)
13. BAB IV.pdf
Restricted to Registered users only

Download (587kB)
[img] Text (BAB V)
14. BAB V.pdf
Restricted to Registered users only

Download (111kB)
[img] Text (DAFTAR PUSTAKA)
15. Daftar Pustaka dan Lampiran.pdf
Restricted to Registered users only

Download (200kB)
[img] Text (LAMPIRAN)
16. Lampiran.pdf
Restricted to Registered users only

Download (2MB)

Abstract

The development of technology, especially information technology is developing rapidly in every industry. One of them is the banking industry which in Indonesia they need to improve its system and facilities. For this reason, BCA KCU Tanjung Priok has improved transaction services through internet banking facilities. This study aims to determine the decision to use internet banking which is influenced by the perspective of perceived ease of use, perceived usefulness, and trust through the intention to use customers in adopting the internet banking. The object of this research is all customers of the BCA KCU Tanjung Priok rupiah savings located in Jakarta. This study was conducted on 377 respondents using a quantitative descriptive approach. Data was collected and processed using the SEM method on Smart PLS. The results of this study prove that perceived usefulness and trust have a significant effect on the intention to use customers in using internet banking. Meanwhile perceived ease of use does not significantly influence the intention to use. Keywords Perceived Ease of Use; Perceived Usefulness; Trust; Intention to Use; Decision to Use Perkembangan teknologi, khususnya teknologi informasi berkembang dengan cepat di setiap industri. Salah satunya industri perbankan di Indonesia yang harus meningkatkan sistem dan fasilitasnya. Untuk itu, BCA KCU Tanjung Priok meningkatkan pelayanan transaksi melalui fasilitas internet banking. Penelitian ini untuk mengetahui keputusan penggunaan internet banking yang dilihat dari perspektif persepsi kemudahan penggunaan, persepsi manfaat, dan kepercayaan melalui minat nasabah dalam mengadopsi internet banking tersebut. Objek penelitian ini adalah seluruh nasabah tabungan rupiah BCA KCU Tanjung Priok yang berlokasi di Jakarta. Penelitian ini dilakukan terhadap 377 responden dengan menggunakan pendekatan deskriptif kuantitatif. Data dikumpulkan dan diolah menggunakan metode SEM melalui Smart PLS. Hasil penelitian ini menunjukkan bahwa persepi manfaat dan kepercayaan mempunyai pengaruh yang signifikan terhadap minat nasabah dalam menggunakan internet banking. Sementara itu persepsi kemudahan penggunaan tidak berpengaruh secara signifikan dengan minat menggunakan. Kata kunci : persepsi kemudahan penggunaan, persepsi manfaat, kepercayaan, minat menggunakan, keputusan penggunaan

Item Type: Thesis (S2-Magister)
Call Number: TM/51/19/175
NIM: 55117110164
Uncontrolled Keywords: persepsi kemudahan penggunaan, persepsi manfaat, kepercayaan, minat menggunakan, keputusan penggunaan
Subjects: 200 Religion/Agama > 290 Other Religions/Agama Selain Kristen > 297 Agama Islam/Islam > 297.4 Islamic law/Hukum Islam > 297.43 Muamalat/Muamalat > 297.433 Lease, Borrow-borrow, Labor, Bank, Usury, Insurance/Sewa-menyewa; Pinjam-meminjam; Perburuhan; Bank; Riba; Asuransi
300 Social Science/Ilmu-ilmu Sosial > 330 Economics/Ilmu Ekonomi
300 Social Science/Ilmu-ilmu Sosial > 330 Economics/Ilmu Ekonomi > 332 Financial Economics, Finance/Ekonomi Keuangan dan Finansial, Ekonomi Biaya dan Pembiayaan
300 Social Science/Ilmu-ilmu Sosial > 330 Economics/Ilmu Ekonomi > 332 Financial Economics, Finance/Ekonomi Keuangan dan Finansial, Ekonomi Biaya dan Pembiayaan > 332.1 Banks/Bank, Perbankan
300 Social Science/Ilmu-ilmu Sosial > 330 Economics/Ilmu Ekonomi > 332 Financial Economics, Finance/Ekonomi Keuangan dan Finansial, Ekonomi Biaya dan Pembiayaan > 332.8 Interest and Discount/Bunga Bank dan Diskon
Divisions: Pascasarjana > Magister Manajemen
Depositing User: Virda Syifa
Date Deposited: 04 Jul 2020 04:50
Last Modified: 04 Jul 2020 04:50
URI: http://repository.mercubuana.ac.id/id/eprint/51443

Actions (login required)

View Item View Item