NATALIA, NATALIA (2018) PENGARUH CURRENT RATIO (CR), DEBT TO EQUITY RATIO (DER), RETURN ON EQUITY (ROE) TERHADAP HARGA SAHAM SUB SEKTOR KOSMETIK DAN KEPERLUAN RUMAH TANGGA YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2013-2016. S1 thesis, Universitas Mercu Buana Jakarta.
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Abstract
This Research aims to determine analysis financial performance for a sub sector industrial cosmetic and consumer goods with using analysis financial ratio. Financial ratio used is Liquidity Ratio (Current Ratio), Solvency Ratio (Debt to Equity Ratio) and Profitability Ratio (Return on Equity). This object research is sub sector industrial cosmetic and consumer goods which listed in Indonesia Stock Exchange (BEI) period 2013-2016 which amounts to five company that is PT. Unilever Indonesia, Tbk. (UNVR), PT. Mustika Ratu, Tbk. (MRAT), PT. Martina Berto, Tbk. (MBTO), PT. Mandom Indonesia, Tbk. (TCID), PT. Akasha Wira International, Tbk. (ADES). Sampling technique using purposive sampling. The method used in this research is panel data regression analysis and it is found that the more appropriate model used is fixed effect. From the research results obtained adjusted R-square value of 0.990974 or 99.09%. partially show that variabel of Current Ratio (CR) have a significant influence to stock price, Debt to Equity Ratio (DER) variable have a significant effect to stock price, and Return On Equity (ROE) variable have a significant influence to stock price. Keywords: Current Ratio (CR), Debt to Equity Ratio (DER), Return On Equity (ROE) and Stock Price. Penelitian ini bertujuan untuk menganalisis kinerja keuangan Perusahaan pada Sub Sektor Industri Kosmetik dan Barang keperluan Rumah Tangga dengan menggunakan analisis Rasio Keuangan. Rasio keuangan yang digunakan adalah Rasio Likuiditas (Current Ratio), Rasio Solvabilitas (Debt to Equity Ratio) dan Rasio Profitabilitas (Return on Equity). Objek penelitian ini adalah perusahaan Sub Sektor kosmetik dan Barang Keperluan Rumah Tangga yang terdaftar di BEI pada Tahun 2013-2016 yang berjumlah 5 (Lima) Perusahaan, yaitu PT. Unilever Indonesia, Tbk. (UNVR), PT. Mustika Ratu, Tbk. (MRAT), PT. Martina Berto, Tbk. (MBTO), PT. Mandom Indonesia, Tbk. (TCID), PT. Akasha Wira International, Tbk. (ADES). Teknik pengambilan sampel menggunakan purposive sampling. Metode yang digunakan dalam penelitian ini adalah analisis regresi data panel dan didapatkan bahwa model yang lebih tepat digunakan adalah fixed effect. Dari hasil penelitian didapatkan nilai adjusted R-square sebesar 0.990974 atau 99.09%. Secara parsial menunjukkan bahwa variabel Current Ratio (CR) berpengaruh signifikan terhadap Harga Saham, variabel Debt to Equity Ratio (DER) berpengaruh signifikan terhadap Harga Saham, dan variabel Return On Equity (ROE) berpengaruh signifikan terhadap Harga Saham. Kata kunci : Current Ratio (CR), Debt to Equity Ratio (DER), Return On Equity (ROE) dan Harga Saham
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