Suparti, Suparti (2009) ANALISA STRATEGI MARKETING PT.ZTE INDONESIA DALAM MENINGKATKAN PENDAPATAN PERUSAHAAN Studi Kasus : Proyek Pembangunan Infrastruktur Speedy PT.Telkom Indonesia. S2 thesis, Universitas Mercu Buana Jakarta-Menteng.
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Abstract
The growth of telecommunication is very fast and follow by increasing telecommunication needs and also government’s support to wise of free market make so many operator are build. This condition need so many telecommunication investment.. PT. ZTE Indonesia as one of China government that provide infrastructure and terminal in telecommunication take a good important role in this development.As an new comer in Indonesia , start from 2000 so many things should learn. Until now marketing take the important role in PT.ZTE Indonesia existention This is way the writer take the tittle “ Analize Marketing Strategy PT. ZTE Indonesia in order to increase company’s income Case Study : Infrastructur Speedy Project PT. Telkom Indonesia”. With this analyze hope can help markting team PT.ZTE Indonesia to learn internal condition and decide what is the marketing strategic which effective and keep company eksistent also increase company income.
Item Type: | Thesis (S2) |
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Call Number CD: | CDT-551-09-098 |
Call Number: | TM/10/051 |
NIM/NIDN Creators: | 5510611-0038 |
Uncontrolled Keywords: | STRATEGI PEMASARAN, mps, manajemen pemasaran |
Subjects: | 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum |
Divisions: | Pascasarjana > Magister Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 10 Feb 2010 11:34 |
Last Modified: | 13 Jul 2022 07:35 |
URI: | http://repository.mercubuana.ac.id/id/eprint/38148 |
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