PRASODJO, SAFTIKO AGUNG (2007) Prospek Bank XXX Syariah Dalam Perbankan Syariah. S2 thesis, Universitas Mercu Buana Jakarta-Menteng.
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Abstract
This thesis explored what’s attitude that people responded about Bank XXX Syariah? What perception that people responded about sharia banking for general and specially for Bank XXX Syariah? What facilities and services should be grown up by Bank XXX Syariah to be compete with the others of sharia banks?. Object of this thesis were costomers of Bank XXX Syariah. The method using a primary data by interview, secondary data have been doing by Bank Indonesia, the quantity of exploratory research about 30 samples and direct research by spreading the questioner for 100 customers of Bank XXX Syariah. Sampling technique that was used accidental research because the sample was take randomly without looking for level of population. Analysis method that was used qualitative analysis from interview and quantitative analysis produced from questioner. In the mean while Quantitative analysis was used factor analysis and Fishbein multi attribute attitude analysis. From those 8 factor there were 2 group of factor there are Sharia Banks factor and Conventional Banks factor. Then from the result of attitude analysis there were be found of Bank XXX Syariah already quite agree with wishes of respondent. From the hypothesis analysis there were syaria banks have more prospect than conventional banks. This concerning which make into Bank XXX Syariah have a very good prospect in sharia banking. Pada penulisan karya akhir ini akan diteliti mengenai : bagaimanakah sikap masyarakat terhadap Bank XXX Syariah?, Bagaimanakah persepsi masyarakat tentang perbankan syariah pada umumnya dan Bank XXX Syariah pada khususnya?, Fasilitas dan pelayanan seperti apa yang harus dikembangkan oleh Bank XXX Syariah untuk dapat bersaing dengan bank syariah yang lain?. Objek penelitian karya akhir ini adalah para nasabah Bank XXX Syariah. Metode penelitian menggunakan data primer yaitu melalui wawancara, data sekunder yang dilakukan oleh Bank Indonesia, Exploratory Research berjumlah 30 sampel dan penelitian langsung dengan menyebarkan kuesioner kepada 100 nasabah Bank XXX Syariah. Tehnik pengambilan sampel: accidental research karena pengambilan sampel dilakukan secara acak tanpa memperhatikan strata yang ada dalam populasi. Metode analisis yang digunakan adalah analisis kulitatif dari wawancara dan analisis kuantitatif yang diperoleh dari hasil kuesioner. Analisis kuantitatif yang digunakan antara lain analisa faktor dan analisis sikap multi atribut Fishbein. Dari hasil penelitian tersebut didapatkan delapan faktor yang ada kemudian didapat 2 kelompok faktor yaitu faktor Bank Syariah dan Faktor Bank Konvensional. Kemudian dari hasil analisa sikap didapatkan Bank XXX Syariah sudah cukup sesuai dengan keinginan responden. Hasil analisa hipotesis didapatkan bahwa Bank Syariah memiliki prospek lebih besar daripada Bank Konvensional. Hal inilah yang menjadikan Bank XXX Syariah memiliki prospek sangat baik dalam perbankan syariah.
Item Type: | Thesis (S2) |
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Call Number CD: | CDT-551-07-146 |
NIM/NIDN Creators: | 5510412-113 |
Uncontrolled Keywords: | mku, manajemen keuangan |
Subjects: | 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum |
Divisions: | Pascasarjana > Magister Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 16 Jul 2012 13:06 |
Last Modified: | 25 Jul 2022 03:51 |
URI: | http://repository.mercubuana.ac.id/id/eprint/27622 |
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