ANALISIS PENGARUH PERSEPSI KESAMAAN DAN PERSEPSI KESULITAN TERHADAP SIKAP KONSUMEN DAN KEPUTUSAN PEMBELIAN SIKAT GIGI PEPSODENT (Studi Kasus Mahasiswa Kelas Karyawan Fakultas Ilmu Komunikasi Universitas Mercu Buana)

Gustaman, Bondan (2013) ANALISIS PENGARUH PERSEPSI KESAMAAN DAN PERSEPSI KESULITAN TERHADAP SIKAP KONSUMEN DAN KEPUTUSAN PEMBELIAN SIKAT GIGI PEPSODENT (Studi Kasus Mahasiswa Kelas Karyawan Fakultas Ilmu Komunikasi Universitas Mercu Buana). S1 thesis, Universitas Mercu Buana.

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Item Type: Thesis (S1)
Call Number: SE/31/13/229
NIM/NIDN Creators: 43109010184
Uncontrolled Keywords: Persepsi kesamaan, persepsi kesulitan, sikap konsumen, keputusan pembelian, sikat gigi pepsodent
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Admin Perpus UMB
Date Deposited: 13 Sep 2013 15:25
Last Modified: 17 Oct 2022 03:50
URI: http://repository.mercubuana.ac.id/id/eprint/16783

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