ANALISIS BRAND AWARENESS, KUALITAS PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PELUMAS PERTAMINA DI WILAYAH JAKARTA TIMUR

Maherza, Robby (2018) ANALISIS BRAND AWARENESS, KUALITAS PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PELUMAS PERTAMINA DI WILAYAH JAKARTA TIMUR. S1 thesis, UNIVERSITAS MERCU BUANA.

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Item Type: Thesis (S1)
NIM/NIDN Creators: 43113320023
Uncontrolled Keywords: Kualitas Produk, Brand Awareness, Harga dan Keputusan Pembelian
Subjects: 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum > 658.5 Management of Production/Manajemen Produksi
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum > 658.6 Quality Management/Manajemen Kualitas
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum > 658.7 Management of Supplies/Manajemen Persediaan
700 Arts/Seni, Seni Rupa, Kesenian > 730 Plastic Arts and Sculpture/Seni Plastik dan Seni Patung > 739 Art Metalwork/Seni Logam, Kerajinan Logam > 739.4 Iron Art Works/Seni Logam Besi > 739.48 Products/Produk
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Rifky
Date Deposited: 03 Aug 2026 03:27
Last Modified: 03 Aug 2026 03:27
URI: http://repository.mercubuana.ac.id/id/eprint/102992

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