PENGARUH KUALITAS PRODUK, IKLAN, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK KARTU PERDANA (Studi Kasus pada Mahasiswa Universitas Mercu Buana Kampus Jatisampurna)

Astuti, Indah Dwi (2019) PENGARUH KUALITAS PRODUK, IKLAN, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK KARTU PERDANA (Studi Kasus pada Mahasiswa Universitas Mercu Buana Kampus Jatisampurna). S1 thesis, Universitas Mercubuana - Buncit.

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Item Type: Thesis (S1)
NIM/NIDN Creators: 43115210039
Uncontrolled Keywords: Kualitas Produk, Iklan, Harga, Keputusan Pembelian.
Subjects: 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 659 Advertising and Public Relations/Periklanan, Reklame, Pariwara, Iklan, Sponsor, Humas, Hubungan Masyarakat
700 Arts/Seni, Seni Rupa, Kesenian > 700. Arts/Seni, Seni Rupa, Kesenian > 700.1-700.9 Standards Subdivisions of The Arts/Subdivisi Standard dari Karya Seni > 700.4 Special Topics in The Arts/Topik Tertentu dalam Karya Seni > 700.41 Arts Displaying Specific Qualities of Style, Mood, Viewpoint/Seni Menampilkan Kualitas Gaya Tertentu, Suasana Hati, Sudut Pandang
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Nasruddin Mansyur S.Hum
Date Deposited: 22 Jul 2026 07:25
Last Modified: 22 Jul 2026 07:25
URI: http://repository.mercubuana.ac.id/id/eprint/102657

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