FADLY, MUHAMMAD (2015) PENGARUH PERAN CELEBRITY ENDORSER RAISA DALAM IKLAN TVC ES KRIM MAGNUM CLASSIC VERSI FOR PLEASURE SEEKERS TERHADAP MINAT BELI KONSUMEN. S1 thesis, Universitas Mercu Buana Jakarta.
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Abstract
Pengaruh, Peran, Celebrity Endorser, Raisa, Iklan, TVC, Es Krim, Magnum Classic, Versi, For Pleasure Seekers, Minat Beli, Konsumen
| Item Type: | Thesis (S1) |
|---|---|
| Call Number CD: | FK/MCA. 15 131 |
| NIM/NIDN Creators: | 44310010033 |
| Subjects: | 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 659 Advertising and Public Relations/Periklanan, Reklame, Pariwara, Iklan, Sponsor, Humas, Hubungan Masyarakat 700 Arts/Seni, Seni Rupa, Kesenian > 740 Drawing and Decorative Art/Menggambar dan Seni Dekorasi > 741 Drawing and Drawings/Gambar dan Seni Menggambar > 741.6 Graphic Design, Illustration Drawings/Teknik Menggambar Desain Grafis, Teknik Menggambar Ilustrasi > 741.67 Advertisement and Posters/Iklan dan Poster |
| Divisions: | Fakultas Ilmu Komunikasi > Periklanan dan Komunikasi pemasaran |
| Depositing User: | Admin Perpus UMB |
| Date Deposited: | 01 Sep 2015 15:31 |
| Last Modified: | 12 Jun 2026 06:27 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/10058 |
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