Items where Author is "Yudha, Eggy Pratama"

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Thesis

Yudha, Eggy Pratama (2016) PENGARUH KEPUASAAN KONSUMEN, LOYALITAS KONSUMEN, EXPECTED SWITCHING COST TERHADAP PREFERENSI MEREK DAN MINAT PEMBELIAN ULANG (Studi Kasus Pada Konsumen Produk Olahraga Nike di Jakarta). S1 thesis, Universitas Mercu Buana.

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