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SUBROTO, DIANTORO MANGKU (2018) P E N G A R U H H A R G A , K U A L I T A S P R O D U K , D A N I K L A N T E R H A D A P K E P U T U S A N P E M B E L I A N P A D A P R O D U K P A S T A G I G I P E P S O D E N T PT . U N IL E V E R T B K ( S t u d i K a s u s P a d a W i l a y a h C i l e u n g s i, B o g o r). S1 thesis, UNIVERSITAS MERCU BUANA - BUNCIT.
