Items where Author is "HAREFA, MURAH HATI"

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Thesis

HAREFA, MURAH HATI (2024) PENGARUH PERSEPSI HARGA, KUALITAS PRODUK DAN E-WOM TERHADAP KEPUTUSAN PEMBELIAN DENGAN BRAND AWARENESS SEBAGAI VARIABEL MODERASI (Studi Kasus Pada Generasi Milenial Pengguna Online Shop Shopee). S1 thesis, Universitas Mercu Buana Jakarta.

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