Items where Author is "Budiyanto, Bambang Eka"

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Thesis

Budiyanto, Bambang Eka (2014) Pengaruh ekuitas Merk dan Kelompok Referensi Terhadap Proses Keputusan Pembelian Konsumen Minyak Pelumas Sepeda motor Merk Evalube. S2 thesis, Universitas Mercu Buana.

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