Tarigan, Sri Malem Br (2025) PENGARUH PENGETAHUAN INVESTASI, MODAL MINIMAL, DAN MOTIVASI TERHADAP MINAT BERINVESTASI DI PASAR MODAL. S1 thesis, Universitas Mercu Buana Jakarta - Menteng.
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Abstract
Penelitian ini bertujuan untuk mengeksplorasi pengaruh pengetahuan investasi, modal minimal, dan motivasi terhadap minat berinvestasi di pasar modal. Jenis penelitian yang digunakan adalah kuantitatif, dengan populasi yang terdiri dari seluruh mahasiswa Fakultas Ekonomi dan Bisnis di Universitas Mercu Buana, yang berjumlah 4.414 orang. Teknik pengambilan sampel yang diterapkan adalah purposive sampling, dengan total sampel sebanyak 100 responden. Data dikumpulkan melalui kuesioner, dan analisis data dilakukan menggunakan metode Partial Least Square. Hasil penelitian menunjukkan bahwa pengetahuan investasi memiliki pengaruh positif dan signifikan terhadap minat berinvestasi di pasar modal, modal minimal juga berpengaruh positif dan signifikan, serta motivasi memberikan dampak positif dan signifikan terhadap minat berinvestasi di pasar modal. This study aims to explore the influence of investment knowledge, minimal capital, and motivation on investment interest in the capital market. The research employs a quantitative approach, with a population consisting of all students from the Faculty of Economics and Business at Universitas Mercu Buana, totaling 4,414 individuals. The sampling technique used is purposive sampling, with a total sample of 100 respondents. Data were collected through questionnaires, and data analysis was conducted using the Partial Least Square method. The results indicate that investment knowledge has a positive and significant effect on investment interest in the capital market, minimal capital also has a positive and significant impact, and motivation provides a positive and significant influence on investment interest in the capital market.
| Item Type: | Thesis (S1) |
|---|---|
| NIM/NIDN Creators: | 43121120047 |
| Uncontrolled Keywords: | Minat Investasi, Pengetahuan Investasi, Modal Minimal, Motivasi Investment Interest, Investment Knowledge, Minimal Capital, Motivation. |
| Subjects: | 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
| Depositing User: | NAIMAH NUR ISLAMIDIYANAH |
| Date Deposited: | 26 May 2025 03:02 |
| Last Modified: | 26 May 2025 04:49 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/95628 |
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