Windandari, Neni (2015) PENGARUH EKUITAS MEREK, KEPUASAN PELANGGAN DAN RESONANSI MEREK TERHADAP MINAT PEMBELIAN KEMBALI PRODUK KOSMETIK ORIFLAME PT. ORINDO ALAM AYU (Studi Kasus pada User dan Member Oriflame Jl. Daan Mogot, Jakarta Barat). S1 thesis, Universitas Mercu Buana.
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Item Type: | Thesis (S1) |
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Call Number CD: | FE/MJ. 15 081 |
NIM/NIDN Creators: | 43111010180 |
Uncontrolled Keywords: | Ekuitas merek, kepuasan pelanggan, resonansi merek, minat pembelian kembali. |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 12 Feb 2015 13:05 |
Last Modified: | 26 Apr 2022 06:22 |
URI: | http://repository.mercubuana.ac.id/id/eprint/8024 |
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