PENGARUH PROMOSI, LOKASI, PERSEPSI HARGA DAN MUTU LAYANAN TERHADAP CITRA MEREK DAN IMPLIKASINYA TERHADAP KEPUTUSAN PEMBELIAN (Studi Kasus : Alfamart Wilayah Tangerang)

SURYAWAN, (2015) PENGARUH PROMOSI, LOKASI, PERSEPSI HARGA DAN MUTU LAYANAN TERHADAP CITRA MEREK DAN IMPLIKASINYA TERHADAP KEPUTUSAN PEMBELIAN (Studi Kasus : Alfamart Wilayah Tangerang). S2 thesis, Universitas Mercu Buana.

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Item Type: Thesis (S2)
Call Number CD: CD/551. 15 083
Call Number: TM/51/16/020
NIM/NIDN Creators: 55113120001
Uncontrolled Keywords: Promosi, Lokasi, Mutu Layanan, Persepsi Harga, Citra Merek, Keputusan Pembelian
Divisions: Pascasarjana > Magister Manajemen
Depositing User: Admin Perpus UMB
Date Deposited: 06 Feb 2016 10:31
Last Modified: 13 Nov 2023 06:02
URI: http://repository.mercubuana.ac.id/id/eprint/7693

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