IKRIMAH, IKRIMAH (2022) ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT MAHASISWA DALAM BERINVESTASI DI PASAR MODAL. S1 thesis, Universitas Mercu Buana Jakarta-Menteng.
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Abstract
Penelitian ini bertujuan untuk menganalisis faktor-faktor yang mempengaruhi minat berinvestasi mahasiswa di pasar modal. Populasi dalam penelitian ini adalah Mahasiswa Universitas Mercu Buana Fakultas Ekonomi dan Bisnis tahun 2018 terdiri dari 414 Mahasiswa. Sampel yang digunakan adalah sebanyak 204 responden. Metode penarikan sampel menggunakan metode Snowball sampling. Metode pengumpulan data menggunakan data primer yang digunakan adalah Kuesioner yang dilakukan dengan cara memberi seperangkat pertanyaan atau pertanyaan tertulis kepada responden menggunakan google form. Dan data sekunder yang berasal dari Galeri UMB & Tata usaha Universitas Mercu Buana. Metode analisis data menggunakan metode kuantitatif, regresi data panel dan uji hipotesis. Penelitian ini membuktikan bahwa risiko berpengaruh positif terhadap minat investasi, Return berpengaruh positif terhadap minat investasi, Motivasi berpengaruh positif terhadap minat investasi, dan Manfaat tidak berpengaruh terhadap minat saham. Kata kunci : Risiko, Return, Motivasi, Manfaat, Minat Investasi This study aims to analyze the factors that influence students' interest in investing in the capital market. The population in this study is Students of Mercu Buana University, Faculty of Economics and Business in 2018 consisting of 414 students. The sample used was 204 respondents. The sampling method uses the Snowball sampling method. The method of data collection using primary data used is a questionnaire which is carried out by giving a set of questions or written questions to respondents using a google form. And secondary data derived from the UMB Gallery & Administration of Mercu Buana University. The data analysis method uses quantitative methods, panel data regression and hypothesis testing. This research proves that risk has a positive effect on investment interest, Return has a positive effect on investment interest, Motivation has a positive effect on investment interest, and Benefits do not affect stock interest. Keywords : Risk, Return, Motivation, Benefits, Investment Interest
Item Type: | Thesis (S1) |
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NIM/NIDN Creators: | 43118110063 |
Uncontrolled Keywords: | Risk, Return, Motivation, Benefits, Investment Interest, Risiko, Return, Motivasi, Manfaat, Minat Investasi |
Subjects: | 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | MELATI CAHYA FITRIANI |
Date Deposited: | 06 Jan 2023 03:07 |
Last Modified: | 06 Jan 2023 03:07 |
URI: | http://repository.mercubuana.ac.id/id/eprint/73098 |
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