PENGARUH PERSEPSI HARGA, KUALITAS PRODUK DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PRIVATE LABEL ALFAMART WILAYAH KOTA TANGERANG

LIANA, LIE (2016) PENGARUH PERSEPSI HARGA, KUALITAS PRODUK DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PRIVATE LABEL ALFAMART WILAYAH KOTA TANGERANG. S2 thesis, Universitas Mercu Buana.

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Item Type: Thesis (S2)
Call Number CD: CD/551. 16 020
Call Number: TM/51/16/058
NIM: 55113110019
Uncontrolled Keywords: Persepsi Harga, Kualitas Produk, Promosi, Keputusan Pembelian dan Private Label
Subjects: 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum > 658.6 Quality Management/Manajemen Kualitas
Divisions: Pascasarjana > Magister Manajemen
Depositing User: Admin Perpus UMB
Date Deposited: 17 Mar 2016 11:46
Last Modified: 23 Jun 2018 06:31
URI: http://repository.mercubuana.ac.id/id/eprint/6445

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