KUSUMAWARDANI, NANI (2021) KOMUNIKASI POLITIK ANGGOTA DPR RI PUTI GUNTUR SOEKARNO - FRAKSI PDI PERJUANGAN DALAM MERAWAT KONSTITUEN DI JATIM 1 (SURABAYA-SIDOARJO) 2019-2024. S1 thesis, Universitas Mercu Buana Jakarta - Menteng.
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Abstract
Komunikasi Politik Anggota Dewan Perwakilan Rakyat Puti Pramathana Puspa Seruni Paundrianagari Guntur Soekarno Putri atau lebih dikenal Puti Guntur Soekarno dari Fraksi PDI Perjuangan dalam merebut hati masyarakat kota Surabaya dan kabupaten Sidoarjo pada pemilu legislatif tahun 2019-2024. Tulisan ini berusaha mengungkap komunikasi politik Puti Guntur Soekarno dalam merawat konstituennya. Ada tiga factor yang menjadi kemenangan Puti yaitu, Satu, Leadershipnya. Dua, Sebagai seorang kader idiologis dan biologis bung Karno kharisma Puti dalam konsolidasi dengan struktur partai menjadi magnet tersendiri tentunya mesin partai fokus bergerak untuk meraih suara. Sentuhan dan gaya kampanye Puti Guntur Soekarno menjadi daya tarik sendiri bagi PNI lama yang istilahnya adalah Banteng Balik Kandang, Tiga, Turun langsungnya Puti. Pesan politik yang dilakukan Puti memberikan program aspirasinya di bidang Pendidikan. Sebagai alat saluran politiknya Puti menggunakan media social. Dengan turunnya program aspirasinya yang dikombinasikan dengan kerja kepartaian melibatkan struktur partai dan relawan sehingga menyentuh semua lapisan masyarakat. program yang diturunkan dapat dirasakan oleh masyarakat, masyarakat luas lebih mengenal Puti dan merasa tidak ditinggalkan setelah terpilih sebagai anggota DPR. Kata Kunci: Komunikasi Politik, Model Komunkasi Politik Political Communication Member of the House of Representatives Puti Pramathana Puspa Seruni Paundrianagari Guntur Soekarno Putri or better known as Puti Guntur Soekarno from the PDI-P faction in winning the hearts of the people of Surabaya city and Sidoarjo district in the 2019-2024 legislative elections. This paper tries to reveal Puti Guntur Soekarno's political communication in caring for his constituents. There are three factors that became Puti's victory, namely, One, her leadership. Two, as an ideological and biological cadre, Bung Karno Kharisma Puti in consolidation with the party structure became a magnet in itself, of course the party machine focused on moving to win votes. The touch and style of Puti Guntur Soekarno's campaign became the main attraction for the old PNI, whose term was Bull Behind the Kandang, Tiga, Puti's direct descent. Puti's political message conveys her aspirations in the education sector. As a political channel, Puti uses social media. With the decline in his aspirations program combined with party work involving party structures and volunteers so that it touches all levels of society. The program that was handed down could be felt by the community, the wider community knew Puti better and felt that they were not left behind after being elected as a member of the DPR. Keywords: Political Communication, Political Communication Model
| Item Type: | Thesis (S1) |
|---|---|
| NIM/NIDN Creators: | 55219120037 |
| Uncontrolled Keywords: | Komunikasi Politik, Model Komunkasi Politik. Political Communication, Political Communication Model |
| Subjects: | 600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
| Depositing User: | MYTHA ALVIANA SARI |
| Date Deposited: | 20 Apr 2022 06:41 |
| Last Modified: | 20 Apr 2022 06:41 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/60248 |
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