PERANCANGAN INFOGRAFIS KAMPANYE SOSIAL PELECEHAN WANITA DI JALAN “CATCALLING”

JUNAEDI, ACHMAD (2019) PERANCANGAN INFOGRAFIS KAMPANYE SOSIAL PELECEHAN WANITA DI JALAN “CATCALLING”. S1 thesis, Universitas Mercu Buana Jakarta.

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Abstract

From time to time sexual harassment on the "Catalling" road continues to increase, making women very vulnerable to become victims of crime. Various movements to stop sexual harassment campaigns continue to be voiced both on social media and directly down the road to providing and educating teenagers. In voicing the campaign of sexual harassment the author took the theme #StopPelecehanPerempuanDiJalan aims to support the action of sexual harassment campaign. In the motion video animation graphic #StopPelecehanPerempuanDiJalan contains information, messages and invitations. Starting from the understanding of "Catalling", the impact that is felt up to the entrapment of the applicable law. It aims to facilitate the audience to receive messages properly. This campaign is collaborating with the Lentera Sintas Indonesia community to develop material to make it better and easier for the audience to understand. Key Word : campaign, video, motion graphic, catcalling Dari waktu ke waktu pelecehan seksual di jalan “Catcalling” terus meningkat sehingga membuat perempuan sangat rentan menjadi korban kejahatan (victim of crime). Berbagai gerakan aksi kampanye stop pelecehan seksual pun terus disuarakan baik dalam media sosial maupun turun langsung ke jalan untuk memberikan dan mengedukasi para remaja. Dalam menyuarakan kampanye pelecehan seksual penulis mengambil tema #StopPelecehanPerempuanDiJalan bertujuan untuk mendukung aksi kampanye pelecehan seksual. Dalam video animasi motion graphic #StopPelecehanPerempuanDiJalan berisikan info, pesan dan ajakan. Mulai dari pemahaman “Catcalling”, dampak yang dirasakan sampai jeratan hukum yang berlaku. Hal tersebut bertujuan memudahkan audiens untuk menerima pesan dengan baik. Kampanye ini bekerjasama dengan komunitas Lentera Sintas Indonesia untuk mengembangkan materi agar menjadi lebih baik dan mudah dipahami oleh audiens. Kata Kunci : kampanye, video, motion graphic, catcalling

Item Type:	Thesis (S1)
Call Number CD:	FDSK/DKV. 19 081
NIM/NIDN Creators:	42314010010
Uncontrolled Keywords:	kampanye, video, motion graphic, catcalling
Subjects:	700 Arts/Seni, Seni Rupa, Kesenian > 720 Architecture/Arsitektur > 726 Buildings for Religious Architecture/Arsitektur Bangunan Keagamaan > 726.5 Church Architecture/Arsitektur Gereja > 726.51 Design, Decoration, Construction of Structural Elements/Desain, Dekorasi, Struktur 700 Arts/Seni, Seni Rupa, Kesenian > 740 Drawing and Decorative Art/Menggambar dan Seni Dekorasi 700 Arts/Seni, Seni Rupa, Kesenian > 740 Drawing and Decorative Art/Menggambar dan Seni Dekorasi > 741 Drawing and Drawings/Gambar dan Seni Menggambar > 741.6 Graphic Design, Illustration Drawings/Teknik Menggambar Desain Grafis, Teknik Menggambar Ilustrasi 700 Arts/Seni, Seni Rupa, Kesenian > 740 Drawing and Decorative Art/Menggambar dan Seni Dekorasi > 745 Decorative Arts/Seni Dekorasi > 745.2 Industrial Design/Desain Industri 700 Arts/Seni, Seni Rupa, Kesenian > 740 Drawing and Decorative Art/Menggambar dan Seni Dekorasi > 745 Decorative Arts/Seni Dekorasi > 745.4 Pure and Applied Design and Decoration/Desain Dekorasi Murni dan Terapan
Divisions:	Fakultas Desain dan Seni Kreatif > Desain Komunikasi Visual
Depositing User:	Dede Muksin Lubis
Date Deposited:	13 Apr 2022 04:09
Last Modified:	13 Apr 2022 04:09
URI:	http://repository.mercubuana.ac.id/id/eprint/59824

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