Mukaromah, Siti (2016) PENGARUH CITRA MEREK, IKLAN DAN PERSEPSI HARGA TERHADAP KEPUTUSAN PEMBELIAN PRODUK WARDAH (Studi kasus pada Mahasiswi program studi Manajemen Strata 1 Fakultas Ekonomi dan Bisnis Universitas Mercu Buana). S1 thesis, Universitas Mercu Buana.
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Item Type: | Thesis (S1) |
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Call Number CD: | FE/MJ. 16 541 |
NIM/NIDN Creators: | 43112010154 |
Uncontrolled Keywords: | Citra Merek, Iklan, Persepsi harga, Keputusan Pembelian |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 18 Jan 2017 10:42 |
Last Modified: | 07 Mar 2022 08:49 |
URI: | http://repository.mercubuana.ac.id/id/eprint/5616 |
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