RIZKIYAH, NUR FITRI (2020) PENGARUH E-INFORMATION QUALITY, HALAL FRIENDLY ATTRIBUTES DAN DESTINATION IMAGE TERHADAP MINAT BERKUNJUNG WISATA HALAL DI SUMATERA BARAT. S1 thesis, Universitas Mercu Buana Jakarta.
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Abstract
Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh EInformation Quality, Halal Friendly Attributes dan Destination Image terhadap minat berkunjung di Wisata Halal Sumatera Barat. Sampel yang dipergunakan adalah sebanyak 140 masyarakat Indonesia yang minat berkunjung ke Sumatera Barat, dihitung berdasarkan rumus Hair. Metode penarikan sampel menggunakan purposive sampling. Metode pengumpulan data menggunakan metode survey, dengan instrumen penelitian adalah kuesioner. Skala Pengukuran dalam penelitian ini menggunakan skala likert dan data diolah menggunakan metode SEM-PLS ( Structural Equation Modelling-Partial Least Square) untuk menguji semua hubungan antar variabel E-Information Quality, Halal Friendly Attributes dan Destination Image terhadap variabel Minat Berkunjung dalam model. Hasil dari penelitian ini menunjukkan bahwa E-Information Quality, Halal Friendly Attributes dan Destination Image memiliki hubungan yang positif dan signifikan terhadap minat berkunjung. Kata Kunci : E-Information Quality, Halal Friendly Attributes, Destination Image, Minat Berkunjung, Wisata Halal. This study aims to determine and analyze the effect of E-Information Quality, Halal Friendly Attributes and Destination Image on visiting interest in Halal Tourism in West Sumatra. The sample used is as many as 140 Indonesian people who are interested in visiting West Sumatra, calculated based on the Hair formula. The sampling method uses purposive sampling. Data collection methods using survey methods, with the research instrument is a questionnaire. The measurement scale in this study uses a Likert scale and the data is processed using the SEM-PLS (Structural Equation Modeling-Partial Least Square) method to test all relationships between the variables E-Information Quality, Halal Friendly Attributes and Destination Image to the Visiting Interest variable in the model. The results of this study indicate that E-Information Quality, Halal Friendly Attributes and Destination Image have a positive and significant relationship to interest in visiting. Keyword : E-Information Quality, Halal Friendly Attributes, Destination Image, Visit to Intention, Halal tourism.
Item Type: | Thesis (S1) |
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Call Number CD: | FE/MJ. 20 511 |
NIM/NIDN Creators: | 43115120278 |
Additional Information: | E-Information Quality, Halal Friendly Attributes, Destination Image, Minat Berkunjung, Wisata Halal. |
Subjects: | 100 Philosophy and Psychology/Filsafat dan Psikologi > 150 Psychology/Psikologi > 155 Differential and Developmental Psychology/Psikologi Diferensial dan Psikologi Perkembangan > 155.9 Environmental Psychology/Psikologi Lingkungan > 155.93 Influence of Specific Situations/Pengaruh Situasi Tertentu 700 Arts/Seni, Seni Rupa, Kesenian > 710 Civic and Lanscape Art/Seni Perkotaan dan Pertamanan |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | Dede Muksin Lubis |
Date Deposited: | 08 Jan 2022 04:24 |
Last Modified: | 14 Jun 2023 07:07 |
URI: | http://repository.mercubuana.ac.id/id/eprint/53836 |
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