PADILAH, ARIP (2016) PENGARUH BRAND IMAGE DAN BRAND TRUST TERHADAP KEPUASAN NASABAH DAN DAMPAKNYA TERHADAP LOYALITAS NASABAH ASURANSI JIWA PT. PRUDENTIAL LIFE ASSURANCE (Studi Kasus: Nasabah PT. Prudential Life Assurance di Agency Grand Vision Jakarta ). S1 thesis, Universitas Mercu Buana.
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| Item Type: | Thesis (S1) |
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| Call Number CD: | FE/MJ. 16 378 |
| NIM/NIDN Creators: | 43112110119 |
| Uncontrolled Keywords: | Brand Image, Brand Trust, Kepuasan nasabah, Loyalitas Nasabah |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
| Depositing User: | Admin Perpus UMB |
| Date Deposited: | 31 Aug 2016 08:27 |
| Last Modified: | 14 Mar 2022 04:21 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/4882 |
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