Tinjauan Balacend Scorecard Sebagai Alat Pengukuran Kinerja Pada PT. Perusahaan Gas Negara ( Persero ) Tbk

, Antarini (2010) Tinjauan Balacend Scorecard Sebagai Alat Pengukuran Kinerja Pada PT. Perusahaan Gas Negara ( Persero ) Tbk. S1 thesis, Universitas Mercu Buana.

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Abstract

ABSTRACT This thesis discusses the application of balanced scorecard as a performance measurement tool in PT. PERUSAHAAN GAS NEGARA (Persero) Tbk. data collected through direct surfey at PT. PERUSAHAAN GAS NEGARA (Persero) Tbk. by way of documentation and obserfasi, and data analysis in quantitative descriptive done to analyze the data obtained based on the numbers, percentages, and the average for the four perspectives that exist in the concept of balanced scorecard that includes the financial perspective, customer perspective , internal business perspective, and learning and growth perspective. The results of reviews balanced scorecard at PT. PERUSAHAAN GAS NEGARA (Persero) Tbk. in the year 2008 is generally performing well, because the realization of the target company's performance or close to the RKAP company.

Item Type: Thesis (S1)
Call Number CD: FE/AK. 10 221
Call Number: SE/AK/10/271
NIM/NIDN Creators: 443206110042
Uncontrolled Keywords: BALANCED SCORECARD, RKAP, Balanced Scorecard, measurement
Divisions: Fakultas Ilmu Komunikasi > Periklanan dan Komunikasi pemasaran
Depositing User: Admin Perpus UMB
Date Deposited: 19 May 2010 14:49
Last Modified: 06 Jul 2017 03:23
URI: http://repository.mercubuana.ac.id/id/eprint/37698

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