Setiawansyah, Fahmi (2016) PENGARUH KUALITAS PRODUK, CITRA MEREK, DAN PERSEPSI HARGA TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE BLACKBERRY (Studi Kasus : Penduduk kawasan RT 02 RW 03 petukangan utara pesanggrahan - Jakarta selatan). S1 thesis, Universitas Mercu Buana.
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Item Type: | Thesis (S1) |
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Call Number CD: | FE/MJ. 16 089 |
NIM/NIDN Creators: | 43111010263 |
Uncontrolled Keywords: | kualitas produk,citra merek, persepsi harga dan keputusan pembelian |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 19 Feb 2016 14:51 |
Last Modified: | 26 Feb 2022 17:42 |
URI: | http://repository.mercubuana.ac.id/id/eprint/3194 |
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