Septiani, Winda (2016) PERAN SIKAP DALAM MEMEDIASI PENGARUH PENGETAHUAN TENTANG LINGKUNGAN DAN IKLAN RAMAH LINGKUNGAN TERHADAP NIAT MEMBELI PRODUK HIJAU PENDINGIN UDARA MEREK PANASONIC INVERTER ECONAVI(Studi Kasus Pada Produk AC Panasonic Inverter Econavi di Meruya Selatan). S1 thesis, Universitas Mercu Buana.
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Item Type: | Thesis (S1) |
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Call Number CD: | FE/MJ. 16 110 |
NIM/NIDN Creators: | 43112010101 |
Uncontrolled Keywords: | pemasaran hijau, produk hijau, |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 18 Feb 2016 13:13 |
Last Modified: | 07 Mar 2022 06:20 |
URI: | http://repository.mercubuana.ac.id/id/eprint/3177 |
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