Apriliyana, Indah (2013) PENGARUH CUSTOMER SATISFACTION, CUSTOMER LOYALTY DAN EXPECTED SWITCHING COST TERHADAP BRAND PREFERENCE DAN REPURCHASE INTENTION - LUWAK WHITE KOFFIE. S1 thesis, Universitas Mercu Buana.
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Item Type: | Thesis (S1) |
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Call Number CD: | FE/MJ. 13 131 |
Call Number: | SE/31/13/144 |
NIM/NIDN Creators: | 43109010008 |
Uncontrolled Keywords: | Costomer satification, customer loyalty, expected switching cost, brand preference, dan repurchase i |
Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
Depositing User: | Admin Perpus UMB |
Date Deposited: | 23 Aug 2013 09:43 |
Last Modified: | 05 May 2023 04:14 |
URI: | http://repository.mercubuana.ac.id/id/eprint/16464 |
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