PENGARUH MANAJEMEN HUBUNGAN PELANGGAN, LAYANAN PURNA JUAL DAN SALURAN DISTRIBUSI TERHADAP KEPUASAN PELANGGAN SERTA DAMPAKNYA KEPADA PERTUMBUHAN PENJUALAN PRODUK DIVISI ORIGINAL EQUIPMENT MANUFACTURER (OEM) PT. XYZ

OSKAR, WILLY (2016) PENGARUH MANAJEMEN HUBUNGAN PELANGGAN, LAYANAN PURNA JUAL DAN SALURAN DISTRIBUSI TERHADAP KEPUASAN PELANGGAN SERTA DAMPAKNYA KEPADA PERTUMBUHAN PENJUALAN PRODUK DIVISI ORIGINAL EQUIPMENT MANUFACTURER (OEM) PT. XYZ. S2 thesis, UNIVERISTAS MERCU BUANA - BUNCIT.

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Item Type: Thesis (S2)
NIM/NIDN Creators: 55114310002
Uncontrolled Keywords: Customer Relationship Management, After Sales Service, Distribution Channel, Customer Satisfaction, Sales Growth, Path Analysis and OEM Products Division of PT. XYZ.
Subjects: 300 Social Science/Ilmu-ilmu Sosial > 300. Social Science/Ilmu-ilmu Sosial > 303 Social Process/Proses Sosial > 303.4 Social Change/Perubahan Sosial > 303.44 Growth and Development/Pertumbuhan dan Perkembangan
300 Social Science/Ilmu-ilmu Sosial > 330 Economics/Ilmu Ekonomi > 338 Production, Industrial Economics/Produksi, Ekonomi Industri > 338.9 Economic Development and Growth/Perkembangan Ekonomi, Pertumbuhan Ekonomi
400 Language/Bahasa > 400. Language/Bahasa > 406 Organizations and management/Organisasi dan Manajemen
600 Technology/Teknologi > 650 Management, Public Relations, Business and Auxiliary Service/Manajemen, Hubungan Masyarakat, Bisnis dan Ilmu yang Berkaitan > 658 General Management/Manajemen Umum
Divisions: Pascasarjana > Magister Manajemen
Depositing User: Rifky
Date Deposited: 05 Aug 2026 04:10
Last Modified: 05 Aug 2026 04:10
URI: http://repository.mercubuana.ac.id/id/eprint/103099

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