PERTIWI, FRISCA ANDRIANA (2015) PENGARUH CITRA MEREK, LOYALITAS MEREK DAN ESTEEM NEEDS TERHADAP KEPUTUSAN PEMBELIAN IPHONE 6 (STUDI KASUS PADA KARYAWAN DI GEDUNG PALMA ONE DAN MENARA PALMA, KUNINGAN, JAKARTA SELATAN). S1 thesis, Universitas Mercu Buana.
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| Item Type: | Thesis (S1) |
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| Call Number CD: | FE/MJ. 15 226 |
| NIM/NIDN Creators: | 43111110079 |
| Uncontrolled Keywords: | (citra merek, loyalitas merek, esteem needs, keputusan pembelian) |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen |
| Depositing User: | Admin Perpus UMB |
| Date Deposited: | 03 Oct 2015 13:35 |
| Last Modified: | 10 May 2022 07:25 |
| URI: | http://repository.mercubuana.ac.id/id/eprint/10256 |
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