FAUZY, HENDRA MARTHA
(2022)
MODEL KOMUNIKASI PEMASARAN DIGITAL DI ERA PANDEMI COVID 19 : ANALISA SOCIAL MEDIA ADVERTISING, ELECTRONIC WORD OF MOUTH TERHADAP REVISIT INTENTION DIMEDIASI BRAND IMAGE (Studi Kasus Supermarket Hypermart Di Kota Tangerang).
S2 thesis, Universitas Mercu Buana Jakarta.