PENGARUH KEGIATAN PEMASARAN DIGITAL DAN PERILAKU ONLINE KONSUMEN PADA PENINGKATAN KESADARAN KONSUMEN DAN DAMPAKNYA TERHADAP KEPUTUSAN PEMBELIAN VIA WEBSITE (STUDI KASUS PADA E-COMMERCE WEBSITE PT. CAMPINA ICE CREAM INDUSTRY)

PRASETYA, HARWINDRA YOGA (2015) PENGARUH KEGIATAN PEMASARAN DIGITAL DAN PERILAKU ONLINE KONSUMEN PADA PENINGKATAN KESADARAN KONSUMEN DAN DAMPAKNYA TERHADAP KEPUTUSAN PEMBELIAN VIA WEBSITE (STUDI KASUS PADA E-COMMERCE WEBSITE PT. CAMPINA ICE CREAM INDUSTRY). S2 thesis, Universitas Mercu Buana.

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Item Type: Thesis (S2)
Call Number CD: CD/551. 15 091
Call Number: TM/51/16/054
NIM/NIDN Creators: 55113310061
Uncontrolled Keywords: Pemasaran Digital, E-commerce Website, Kesadaran Konsumen, Perilaku Konsumen secara online, keputusa
Divisions: Pascasarjana > Magister Manajemen
Depositing User: Admin Perpus UMB
Date Deposited: 17 Mar 2016 14:28
Last Modified: 13 Nov 2023 02:12
URI: http://repository.mercubuana.ac.id/id/eprint/7701

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