Analisa Faktor-Faktor yang Mempengaruhi Seseorang dalam Pengambilan Keputusan untuk Pemilihan dan Penentuan Asuransi Syariah (Kerugian,Jiwa, dan Sosoal)

Purnamasari, Dian (2010) Analisa Faktor-Faktor yang Mempengaruhi Seseorang dalam Pengambilan Keputusan untuk Pemilihan dan Penentuan Asuransi Syariah (Kerugian,Jiwa, dan Sosoal). S1 thesis, Universitas Mercu Buana.

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Abstract

ABSTRACT This research is about analysis of the fectors that influence decision making in the sharia insurance.. The purpose of this research is to measure the sharia insurance in selected by the respondents. The data analysis methods used in this research are test the validity, reliability test, descriptive analysis test, the classical assumption of multiple regression, hypothesis test. The kind of data in use are the primary data and secondary data. The data collection method used in this research are a research methods literature and field research method. The result of this research will be showing that only trust factor does not have significant effect on decision making, while necessary, sharia, economy, and product factors have significant effect ondecision making. Necessary, sharia, economy, and product factors have a significant effect on decision making. Independent variables in this research could explain the dependent veriable by 78% while the other 22% can be explained by other variables

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